Visa Great Break 2003 program

DENPASAR (indo.com): Visa Asia Pacific has launched Visa Great Breaks 2003 program to help the sustainable growth for Southeast Asia's tourism industry.

State Minister of Culture and Tourism I Gde Ardika attended the launch of the Visa Great Breaks 2003 in Ritz carlton Hotel, Jimbaran - Bali.

"This program will promote Southeast Asian countries as the preferred travel destinations to Visa's massive base of 31 million cardholders across the region," a spokesperson for Visa Great Break 2003 program said. .

Bali is the first destination on the Visa Great Breaks 2003 calendar. Cardholders will be offered special travel packages to Bali, from as low as US$176 for a three - day, two - night stay, inclusive of return air travel on Garuda Airlines. Upon arrival in Bali, Visa cardholders will receive a brochure detailing the full privileges and discounts they can enjoy with their card at over 100 of the participating merchants.

Seah, Senior Manager of the South East Asia Visa International Asia Pacific, said that Southeast Asia boasts an abundance of high quality destinations with some of the world's finest hotels and resorts. "Shopping is also an incomparable experience. Southeast Asians appreciate this and with the outstanding offers that we will be promoting in the coming months," she said, adding: "This program is also aimed to help revive Bali tourism industry."

The Visa Great Breaks 2003, which runs from March 2003, is Visa's first region - wide tourism program for Southeast Asia. Capitalizing on the success of the payment leader's in market promotions and destination marketing programs, such as the Great Singapore Sale and the Amazing Thailand Grand Sale, Visa Great Breaks 2003 will promote one country at a time to the other Southeast Asian markets over the course of the year, with each country taking the spotlight for at least one month.